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This article will explain what local SEO is, what ranking factors matter most to Google, and provides 10 simple strategies you can implement for better local SEO results.
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With the first half of the year already in the rearview mirror, it’s the perfect time to sit down and review your marketing strategy to make adjustments so you can finish the year out strong.
Every year, Temkin Group publishes a list of customer experience (CX) trends for the year. They deemed 2018: The Year of Humanity.
Predictions include preemptive problem resolutions, digital integration, and experience design orientation.
Have you stopped to take some quality time to review your current marketing efforts?
If not, it’s time for a marketing checkup!
Just like having a checkup with your doctor or dentist can help correct any potential problems, conducting a marketing checkup can guarantee that your marketing plan stays on track.
A marketing checkup is a perfect time to reevaluate your marketing goals and strategies, figure out what problems need solving, and solve them before you spend any more marketing budget! Then continue on your way to growing your business.
The problem is they leap blindly without having a clear plan of attack: A Marketing Plan.
Did you know on average marketing budgets make up around 10-14% of total company budgets, with variations on by industry and how long a company has been around. With small businesses generally allocating closer to 7-12% of their total revenue to marketing (in this case, total revenue refers to all of the money generated through sales before expenses are taken out).
That’s great for the “average company,” but what should you budget? And once you set a budget how should you spend it?
Need help figuring out what your marketing budget should be and how you should spend those marketing dollars; we’ve got the answers for you in this blog.
Grab a piece of paper, pen, and calculator (or your nearest computer and jump into Excel) and let’s get planning!!!
In this blog we’ll cover:
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