Think of the countless number of emails that get exchanged every day.

Are you taking full advantage of your email signature?

Are you using it as another avenue for marketing and growing your number of conversions?

Taking a few minutes to upgrade your email signature can have a strong impact on your professional communication!

You can use your email signature to drive more conversions:

• Promote an upcoming event or webinar
• Let customers know about a new product or service
• Showcase a case study, checklist, eBook, or industry report
• Include a promotion or coupon
• Etc.

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With every company competing for the top spot on Google, it leaves small businesses wondering what they can do to increase their ranking and expand their online exposure.

Today, we are going to examine 3 simple steps you can take to increase your company’s exposure, and they all take place outside of your website!

You can use these simple actions to help improve your business’s visibility in local search results and grab the attention of online users searching for a product or service that you offer.

By following these three simple steps, your website will eventually attract new visitors and enjoy steadily growing traffic. Continue Reading

A critical step for any business trying to rank locally is to include Google My Business (GMB) in your local SEO strategy.

In this post, we’re going over how you can get a step up on your competition by optimizing your Google My Business listing!

Listings on Google My Business can only be created for businesses that either have a physical location that customers can visit or that travel to visit customers where they are. You can read the full guidelines here.

“28.88% of consumers who search for a type of local business on a mobile device call or go to that business within 24 hours.” – Nectafy

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