Can Twitter really propel your business? The answer is, “Yes!”
Are a lot of your customers under the age of 29?
Research shows that 35% of people under 29 (and 14% over 29) use Twitter to find discounts and promotions. Posting a discount code for your Twitter followers could help create new sales and keep your business top of mind.
Each day 5 to 10 thousand new people join Twitter, and it currently has around 5 million users, according to the State of the Twittersphere report. That’s a lot of opportunity waiting for your business!
How it works:
- Twitter allows you to post short updates (aka Tweets) as often as you want; they are limited to 140 characters.
- Follow other users, and you’ll be able to read their tweets.
- When they follow you, they’ll read your tweets.
- A business should follow everyone who is following them, because when they follow you, it means that they want to engage in a conversation. This is an opportunity to make a connection with your existing or prospective customer.